Advertising

The King of the Jingle

He's the culprit of that catchy tune that's been stuck in your head for days, with lyrics that stay with you for years, decades even. Murray…

Social movements in advertising

Ever noticed your favourite brand getting involved in a social movement for no apparent reason? It's becoming more and more common for companies around the world…

The manipulation of advertising

You might like to think you're immune to those colourful banners and billboards, but is advertising manipulating our brains on the sly? ??

Do alcohol ads contribute to New Zealand's problem-drinking culture?

There are bound to be a few of these alcohol ads etched into your brain, but do they do their job?